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Top 5 marketing trends for 2024
We are witnessing an era in which marketing trends are rapidly changing and advancing - numerous innovations and trends in the field of marketing, including virtual and augmented reality, artificial intelligence, and voice search. [...]
Collab or Collapse? That is the Question Now
Colleagues from the Marketing Network have focused this year on an important question, both in organizing this year's CACTUS festival and in preparing their annual ADBOOKA publication. The crucial question of "Collab or Collapse?" [...]
Success lies in unity
In today's competitive business environment, successful companies recognize that their most valuable asset is not the services but the people who provide them. Building a strong and cohesive team is key to organizational growth [...]
Jury Announced for the 2023 The! Awards – Competition Open for the Best Communication Projects in the Region
Bojana Stanković, Head of Communications at Smart Vision agency, is one of three experts in the field of public relations who have been honored as members of the jury for this year's edition of [...]
Dani komunikacija 2023 – festival of new ideas, successful cooperations and brave thinkers
This year's Days of Communication will be remembered for creative campaigns, good times, HURA's crazy organization and hours of intellectually tickling lectures by some of the world's greatest experts - mostly about artificial intelligence. [...]
Artificial intelligence (AI) and its impact on copywriting and design
In recent years, the advancement of technology has drastically changed the way we live, work, and interact with one another. One of the most significant developments in technology in recent times is artificial intelligence [...]
WOMAN.COMM – Stronger together
An increasing number of women are taking on leading and key positions in the business world, which has led to the need for their association to continue this trend. In the Balkans, the leading association [...]
Smart guide for 2023.
An important part of any business strategy is website search engine optimization. What is SEO (Search Engine Optimization) and how important it is has already been discussed on our blog when we talked about [...]
Top 5 Marketing Trends for 2023
Marketing trends come and go until brands learn to use new technologies and adapt to the circumstances. The environment is constantly developing, values and consumer selections have also changed, and efficient marketing tactics followed [...]